I had a lot of issues with the pregnancy. Which has been sent to Quarantineh Center under preventive measures where she is undergoing treatment. They both turn up to work in their own designs, everyday, and are actually - even at their age - their own best models. Sana proves that hard work and consistency pays off as long as you keep trying new things and is a motivation for women to take risks. Happy with the choices she has made in life, Seveen is a firm believer of the fact that if a woman puts her family first, they also give her the space and freedom to be who she wants to be. She thanks her mother especially for all the qualities she has passed on to me, for always believing in me, and constantly reminding me to be grateful to God every day. This is what has kept her away from feeling weak and incapable amongst all the hustle and bustle. At that point I realised a normal, healthy baby is really a miracle and gift from God and I cant thank Him enough for my son. Iqraas journey shows that no matter how successful a woman is, she is a mother before anything else and her children are in fact her greatest assets and the real reason for her happiness. Interview: Sana Hashwani and Safinaz Muneer of SANASAFINAZ - People - Aurora Sana and Safinaz on their 25 years in the industry, maintaining product quality, and dealing with copied. A large family; 4 siblings, very hands on parents and a lot of love that goes around. I want to build on the strong foundation laid by them, bringing innovation and fresh outlooks to the designs. Sanas favorite remedy is getting massages, even if she has to call someone home to get it done. We have entered the next level with prt and are investing in the product and the brand. That was such a challenge for me, to become something that matches up to the expectations and successes of the rest of the women I am surrounded by, Seveen proclaims. Correct me if I am wrong. Sana Hashwani has recently returned from the United Kingdom. By Web Desk. I do everything I tell everybody else to do. She started working when she turned 19 and married her high school sweetheart 15 years ago. I have to-do lists for the week and on Sunday I realize I didnt get any of the things done. Shaping them into free thinking girls in a world where there are so many norms to follow is my miracle moment. Sehr is an amazing mother, values all her relationships and is extremely dedicated to her work. When youre older you shrug it off and say, so what if missed the first step whats the big deal? AURORA: How do you perceive SANA SAFINAZ as a brand? Summary. Coming back to work after such a long period, however, left her at a disadvantage against her colleagues but she was determined to catch up. It is seldom that people encounter life-changing moments and moments that have the ability to give someone a lot of power and courage. What is the use of it? Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. Today, Mehr is the publishing editor of the popular and trend-setting weekly Paperazzi. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. As a woman you have more responsibility of raising your kids well even if the father is very involved. What is so great about having your own stores is that you can deliver on the trust value of your brand and in this way control your image. To me, a woman is not successful until she does justice to all her relationships, personal or professional, believes Sehr. It took a lot of time and patience to align a way of working. Now its all about routines and time management for Sana. Pakistani's popular clothing and accessories retailer Sana Safinaz on Monday condemned rumours that their CEO Sana Hashwani has contracted the novel coronavirus. "Chairman Hashoo Group: Saddaruddin Hashwani - Pak Economy", "Why India is part dysfunctional, fully functional", "PROFILE OF CONTESTANTS OF DIRECTORS' ELECTION", "Zardari tried to kill me, Hashwani alleges in his book", "Book review: Truth Always Prevails - let truth be told - The Express Tribune", "The News International: Latest News Breaking, Pakistan News", "Exposed By Panama Papers: List of Pakistani politicians, businessmen and judges who own offshore companies", "Pakistan's highest civilian honour for Dubai-based businessman and philanthropist", Pearl Continental Hotels Pakistan Official site, https://en.wikipedia.org/w/index.php?title=Sadruddin_Hashwani&oldid=1127903261, Pakistani expatriates in the United Arab Emirates, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 17 December 2022, at 08:34. hard work and inspiration for others.Ladies of my country please come forward to do great jobs unlike the men who have miserably failed in every field. Shes a super woman and my wonder woman.. Sana and Safinaz are the most non-political and pleasant people in the field. Then there are the electricity and security issues; there is a strike and you lose three or four days and everything goes haywire with delivery issues. They see we are committed to the brand; that we are moving forward, investing and building the brand. But its not just their achievements which make them so inspirational, its their attitude. Sadruddin Hashwani is a Pakistan based business magnate, author, and billionaire. All you have to do is get a monthly facial and a good face wash. You dont need to be lavish. As far as emotional independence is concerned, she says everybody should be emotionally independent, whether male or female. We were just numb; we were just doing what we were doing. SH: You have to give a five to six year timeframe to any business. I come from a family of very hardworking women. In 2021, "Mahay" collection, broke all records ever made in fashion industry with ever highest sales worldwide. Now that we are older, we are inducting younger designers so that our design vision evolves in tune with younger preferences. On this Wikipedia the language links are at the top of the page across from the article title. To have them be your colleagues and not your teachers is a bit of a struggle, she says with a laugh. My miracle moment was when I had both brands, Sana Safinaz and Outhouse Jewelry, collaborate for fashion week. I did my undergraduate degree from IVS so teaching there is such a great pleasure for me. A: After prt are you contemplating another big project? The House of Sana Safinaz has been her home away from home. Education matters. Women today are educated, talented and accomplished, and these traits go hand-in-hand with being financially independent. I felt like quitting at that moment. According to an American-business magazine' Forbes, ' 2020 he is 7th richest Pakistani with a net worth of 1.5 billion US dollars. It is evident that self-care is a high priority in her life. Of course, theres healthy competition and were all competing against one another but theres also a line that you draw. SH: Contained maybe; but it is a big business. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. SH: Profitability is something we will definitely see. Fashion fades, only style remains the same. It was crass. Safinaz is sitting with a young Italian girl, married to a Pakistani and hence having moved to Karachi when I walk in; she's helping her understand the market dynamic so she can start her own label. She is one of the top make-up artists in town and it is not surprising why! I do sometimes like taking my time off but for me the best thing to do is to have a nice day out with my children so we can all have a good time together. After Shaguftas children got older, she switched back to a full time job. sana hashwani corona test . I used to be on a call every other night, so Id leave home at 5 am and Id come home the next day at about 2-3 pm. Abroad retail is massive. Nishat Hotel is however, closer to my heart and since it was my first project, it taught me a lot, from brand building to how people think and function, says the multi faceted Iqraa. Somewhere between her studies, family, and career she lost sight of herself. They have to be quite serious, have to be more composed, and not kid around. We provide you with the latest breaking news and videos straight from the entertainment industry. It is not healthy for anyone in any kind of setting to be the one to make the sacrifices while everyone else walks all over you but any relationship is a give and take so sometimes you put yourself first and at other times, your partner, child or a parent. To maintain her own health, she practices yoga and makes sure she cleanses and moisturizes her skin to keep it fresh and young. Life before Sana Safinaz was good but Sana is thankful for being here. When lawn started getting pricey, they introduced the lighter version - Muzlin - for younger women who didnt necessarily want to dress up daily wear. If, for example I take inspiration from a 15th century Turkish motif I see in a book and then expand or merge it with something else, I have owned it. They respect me a lot., For this young artist, financial independence is of utmost importance. In the beginning people told us we were going about it the wrong way, but it was our idea and we stuck to it. She would go round and round the roundabout to see it. Every Monday morning, I feel I cant go on anymore. But Mehr manages to pull through every time and the cycle continues. calling the social media . With a heart of gold and a cheerful demeanor, Miracle Woman Sehr Kazmi knows well how to juggle motherhood and work. And be the first to get updates on discounts, contests, products & promotions! Sana Safinaz contact info: Phone number: +92 21111003005 Website: www.sanasafinaz.com What does Sana Safinaz do? Looking back, this is the only thing Shagufta would change if she had the chance to create room for herself. This is how fashion creates jobs. I tested positive Sunday night the day I arrived and have been in quarantine since the flight. According to rumors, Owner of Clothing brand Sana Safinaz, Sana Hashwani, and her kids are tested positive for coronavirus. So, if I was racist, the impact is massive. It was truly amazing seeing the response the audience gave to both shows and I felt exhilarated. Its something we have to change. We have invested heavily in our brand and we have to think where the brand will be when we are not there. Free Local & International Shipping (Above USD 500) - UAN: 021-111-003-005. It was crass. After performing poorly in her intermediate exams, she saw her dream of becoming an engineer shatter. After graduating from Smith College in USA, she picked a career in investment banking but life took an unexpected turn when recession hit and the next thing Salina knew, she was out of a job. SH: This happens. I was still in the last year of training and right after 10 days of my delivery I had to be back at work. . President of Pakistan Arif Alvi conferred the award upon Hashwani at the Pakistan National Day ceremony on March 23, 2019, at the President's House in Islamabad.[9]. A: So the brand is very much associated with the two of you? However, she is glad about the fact that because women like herself continued to push for it, the current trend is much different and there are many more females preparing to become surgeons. I design lawn entirely on my own. The talent in Pakistan is beyond amazing and I find it my duty to bring out the best from all my employees. Join Facebook to connect with Sana Hashwani and others you may know. I am really excited by design because right now you have these tremendous school of kids coming out. [1] In 2014, they celebrated their Silver Jubilee on completion of 25 years of their retailing history. For Sehr, financial independence is crucial. SM: No. Theres a lot of competition in the market for bridal wear and everyone is doing a really good job; that client now has got 10 people she can go to. Being human, she obviously gets tired and drained out. At the end of the day when I go home, I am motivated and excited to see them, she explains. (LHR) +92-42-3575-8120-25 20-N, Gulberg II Lahore, 54660 Our lawn business has been going for the last six years and it is galloping now. She begins each day with positive meditation, I sit up tall as soon as I wake up and count all my blessings, spend 5-10 minutes on just focusing on my body, breathing and being grateful. She is particular about giving time to herself and her family despite her busy schedule, which has taken a toll on Salinas social life, but shes clear about her priorities. Therefore, when the going gets tough, Bina goes for vacations and switches off from her busy life. There is no doubt in the fact that when Sehrs daughters grow up, they will be her best reflection and much more. Mehrs mother is her best friend. In lawn you can take a legal route because theres too much money involved. Sana Safinaz was founded by Sana Hashwani and Safinaz Muneer in 1989 with seed investment of a few thousand rupees. Whatever weakness I highlight; workplace pressure, home pressure, kids demands, husbands demands, one thing everyone has to be very clear about, is their goals. Sana and Safinaz are the most non-political and pleasant people in the field. 27 years into the business, having experienced both highs and lows, they are just as excited by fashion, today, as they were when they started out. She convinced her family to put marriage on the backseat temporarily while she studied to become a Chartered Accountant. You have entered an incorrect email address! I dont think the government realises the severity of the problem copying is a huge issue; it is an industry wide problem. Text Us @ 9095 (For Residents Of Pakistan Only). We broke into different avenues and levels which is why we sustained our position.". Included on the apparel side is the brands latest venture in retail. "When youre being humble and moving from point A to point B and youre not jealous of others and concentrating on what youre good at, I think thats the reason for our success, too.". Sana Safinaz is famous for introducing the traditional eastern designs in most modern and innovative way that make remarkable impression over the fashion industry of the country. But 27 years cant all be smooth sailing. This is about two Pakistani women designing for Pakistani women, and when you get that instinct down to a pat, there is very little that can throw you off track. While Sehr believes prioritizing is the key to success and that is exactly what helps her manage each day as it comes, her life is not free of challenges. Worrying about what others are doing will never take you anywhere, Sehr proclaims. This is standard practice. In 1985, Hashwani made a successful bid for the majority shares of Pakistan Services Limited, which then owned four Inter-Continental Hotels across Pakistan, the hotels were re-branded as Pearl-Continental Hotels. Among other things, her daily to-do lists also have son time during which she focuses just on her son. I am the face of bridal. Then 18 years ago we went into lawn and five years ago we started doing lawn totally on our own. Prove youre strong, its okay to own your power., Its important to be financially independent as a human, but Bina recognizes the fact that a lot of women are keen on being taken care of by their husbands, which is okay too. You take a motif, you merge and change and take ownership of it. Iqraa believes that with changing times, standing up on your own feet is imperative for every man and woman. Therefore, after graduating with a Masters degree in textiles from Central Saint Martins in London, she returned to Karachi and carved a special place for herself in the textile sector. [5][6] Sana Safinaz are true innovators and trailblazers in all their business and creative endeavors and have set the bar high for the business of fashion in Pakistan. Why would a young girl like Sasha or Zuwair (Safinaz and Sanas young daughters) trust a 50-year-old? Being a yoga instructor, Salina believes in being emotionally aware aware of your mind, thoughts, life and destiny. Both of the hotels were converted into Marriott brand in 1990s. Great ladies,Great job done.A big lesson for all our young girls.You can do everything.just learn from Sana Safinas to do big jobs.Both ladies deserve National award for creativity, The three of us sit together and we trust Mohsin because of the youth factor. The point is to keep moving forward and not letting difficult situations to pull you down. We can generate our own electricity, our own water, youre not particularly supported as small businesses, all of us are floundering and working out how to do things for ourselves. Other countries have a proper structure, they have unions and councils. The mall has something for everyone, young or old. Now, the only important thing for girls is not just looking good and getting married. However, while going back to your roots brings to you a sense of familiarity and comfort, it has its own challenges. ", "I couldnt sleep for a month," Sana then recalls the many times her lawn campaigns were targeted for being elitist or racist. May be they will in future. It wouldn't be wrong to call Sana Hashwani and Safinaz Muneer revolutionaries when it comes to their . 1,815 likes. Im basically responsible for 236 lab specimen collection units from Karachi through to Gilgit, 11 stat labs spread through the country, one tertiary lab at stadium road campus, and 12 outpatient medical centers in Karachi, Rawalpindi and Lahore.. It was her fault she was in this situation and it was time to make amends. Also find news, photos and . Retail is limitless and you have to keep adding something new. SM: We dont want to be the face of SANA SAFINAZ. ", The News International - Copyright @ 2010-2023, The little prince and the art of perception management, From Pakistan to Jordon, with love from Jimmy Khan. Sana has been blessed with incredible support from her family, friends, and husband. Fashion is one of the few thriving businesses in Pakistan. LIMITED. Tomorrow is my daughters 7th birthday and the first day of a fashion week. I consider myself a work in progress. Sanas journey began as a student in New York. With around 30 stores nationwide and a brand that ranks in the top three in terms of ready to wear in the country, Sana Safinaz not only command respect and recognition but they keep proving themselves worthy of it. No one is going to order an expensive bridal outfit without talking to me; if I am not available, people come back another time. You will all grow. We started with light evening wear and it snowballed; the vision came in the last 10 years. We started retail, not knowing a thing about it. Initially, Mehr and Sameena used to get sleepless nights over every typo and missed deadline. News Desk. Before, I would worry about the gender and looks of the baby. But were from the first generation of fashion designers and we have outgrown the third generation. Thats how I dealt with it, by not feeling guilty, says Sadaf with a smile. Sanas fashion sense speaks for itself, having been in the industry for the past 25 years, she has dedicated time toher studio working tirelessly to create the perfect piece of attire. There have been many moments when we wanted to quit. If you are the most coveted lawn designer, its natural that everyone wants to have it and the minute the demand is created, someone will meet it. Its pretty hard to stop.. She has watched her children grow and as they all mature and develop their distinctive personalities it makes her proud. There are always projects, opportunities. Sadruddin Hashwani is a businessperson who founded Hashoo Group Ltd. and who has been the head of 20 different companies. But yes, I appreciate you are doing something good for the Pakistani society and thus, humanity. Confidence matters. As a surgeon, a woman has to understand that if she is not able to be there at all times for her children, it is because someone else needed her more. I decided to go to US for training and when you went into residency, for every 6 men there was maybe one woman taken in, she explains. She advises young women to be financially independent since its essential for personal growth. A lot of what Salina has, she owes it to her mother and thanks her for all the guidance. Theyve broken the glass ceiling, to say the least. They even have their own media wing, organizing exciting activities, meet-ups and promotions on a regular basis. Sana Safinaz is part of SSFR (PVT.) If you come up with something this year, you cant do it the next, because the copiers will be doing it, so you have to keep rethinking your way forward. In an industry of veterans that love to ride on the coattails of past laurels, Sana Safinaz are trailblazers. We have always gone into things by telling each other that we could do it, and we made a success of it. Sadaf was able to manage creating a work life balance as she had completed the bulk of her training when she had her children. Wow, never heard that one before. Hashwani took to Instagram to confirm that she had tested negative for the virus. The passing percentage was 1% and Shagufta managed to get through it in 4 years. Especially for girls in this misogynistic society. Salinas journey is an inspiration for all those who sometimes get pulled down by their own do-lists for the day. Striking the crucial balance between professional and personal life is also a major struggle for her and she believes that children should be the most important project for any woman since there is no way to go back in time later. My husband is my backbone and lets me be the person that I am, she says. We outgrew them. The ministry set trade schools in the right areas, where eager girls would come to learn. But after becoming a mother my perception of life has changed. Salina has also launched Salina Cosmetics which is an all organic beauty product range. "It does, but you have to rise above it," responds Safinaz. At Sana Safinaz there is always something happening - theres even a store raid and bloggers meet for their 2019 luxury lawn this week - and it happens with good taste and creativity. Mehr recalls that once the binding of the magazine wasnt done properly and it was falling apart and I was having a panic attack. "That was my baby. March 24, 2020. You cant make this work alone; its not possible. For example, our new muslin line is only distributed through our stores. Currently Im working as COO of AKU hospital, clinical labs and outreach services. People dont understand the value of time; they stumble to their 11 am meetings at 1. When you have that kind of commitment, your product is naturally much better. We design and run bridal entirely on our own. SM: With bridals and light evening wear. You have to be careful about how quickly you expand and how much dead stock you carry, because it is a drain on finances. Being a mother is hard work. SH: Getting there. Previous Post Ali Xeeshan Looking after 2 babies is difficult and sometimes weak moments take over when I want to give up, explains Sehr. Until recently, we were completely hands-on and did everything ourselves, but we have realised this will not work anymore. You need to be very liquid because you have to keep re-inventing your stores and opening new ones. She had the desire to, in some way, give back to the society and her place of education so teaching was the most natural and perfect way of achieving that. [7] For the best experience on our site, be sure to turn on Javascript in your browser. According to rebel TV, Sana Hashwani's Coronavirus was discovered when her test came out positive. That is the scary bit! Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. "Our first ever show was a disaster; I remember Safinaz cried after it. At 8 p.m. just before I put my boys to bed, I have a slight silent nervous breakdown, she laughs, and giving the due time to my work and to my children is probably the toughest thing for me. View the profiles of people named Sana Hashwani. Life does give you chances, there are several paths. This is a country of nearly 200 million people; unofficially Karachi has a population of 28 million people, Lahore approximately 11 to 12 million. Sana Hashwani. See the complete profile on LinkedIn and discover Sana's connections and jobs at similar companies. You get in there; you bounce off them because they have different ideas. Here one has to nurture and build teams which understand the brand. There isnt an iota of insecurity in what shes doing; Safinaz is generous and is going out of her way to help. "Were a population of 210 million people, you will all find your niche. Mohsin (Ali Tawasuli) is the person who passes stuff for us. Celebrity News Coronavirus Pakistan . A: How did you start? It was then that we started to think about doing lawn on our own. "Of course we do," says Sana. She is glad she made the decision to give more time to her family and now is busy being a good wife, daughter and an arts instructor. I have very problematic skin and taught myself to cover up. So the price is a key point.". The day they published their 100th issue was a major miracle moment for her. Do they also have a succession plan in place, I ask? That doesnt mean you should be cold but know what is best for you- emotional health is very important and it should start at the level of our children where we teach them how to deal with their emotions and how to be confident with their presentation., Even women like Sadaf who are very passionate about their work, feel weak at times. Some moments are yours and should just be yours so I try and do that. I start very early in the morning to make sure I complete all the tasks I am supposed to for the day which includes giving quality time to my boys. Theyre going to trust Mohsin. It was like climbing a mountain. "And thats actually the reason why things have taken off. I miss you.. We did it purely out of choice. Chartered Accountancy was such a challenge for Shagufta. It has become her family and where she draws her strength from. A: Twenty-five years ago, did you have a vision of how SANA SAFINAZ would play out? What is important for her is to strive for progress and not perfection. The onus is on us. SH: Its the nature of the business. However, the company was nationalised in 1973. There were fights, logistical problems, and breakdowns but they always kept on pushing. Explore Sana-Hashwani profile at Times of India for photos, videos and latest news of Sana-Hashwani. Sana Nawaz Biography The elegant lady is also a very beautiful model and actress. In carving her career path, she does feel bogged down sometimes because of the demands she has to meet as a mother. An amalgamation of the ideas put forward by Sana Hashwani and Safinaz Muneer, the brand, which is now 27 years old, revolutionized the market time and again, and has been a constant pathbreaker in what couture and fast fashion means in Pakistan. They took the concept of designer lawn to another level. Even now, patients are doubtful of a female surgeon till they get to know and trust her. From designing, printing, production, campaign planning and even marketing, it is all done in-house. SM: Retail is only as good as your team is. During college, I earned my own pocket money working in the kitchen, alumni house or the library. quite shameful designs that 99% people in the country cannot wear, and cannot afford. "We have great resources, a great CEO, a great fashion head. Now, Paperazzi is on its 160th issue and the pressure is on. In those days, if you worked, you were sad. Working for them has been one of the best decisions I ever made.. However, luck was not on her side and she failed to find a job. I am what I am because of the unrelenting love and tolerance shown towards me by my mother. A: What made you decide to go into retail? We were two recently married society girls and people sort of felt sorry for us because we worked. We never think ahead of ourselves; we take one step a time. Sadruddin Hashwani is a Pakistani entrepreneur. You can never rest with retail. Sometimes you need to take a detour even when the goalpost is within your sight. So, you know, everything excites you.". We are older now but somehow we continue to be the driving force; the disruption comes from us and that makes things interesting because were always looking for the new thing. Therefore, women must choose this field with caution. Safinaz is married to Sana's brother. I dont ever want to disappoint them, explains Sehr when talking about her ambitions. ", Sana says, "I am just excited by the whole thing. She is a makeup artist She is an entrepreneur She is a problem solver "I'm a makeup artist and own a salon and a photography studio." At 40, Bina Khan feels like she has achieved a little and has a long way to go. He is also Chairman at Karachi Cotton Association and on the board of 11 other companies. I am what I tell myself I am, so whenever theres a struggle I repeat to myself: I am a strong independent woman, I can do this, I am enough, she says when explaining her mantra of success. You know, one irresponsible commentator, that called me a racist is now asking me to design a wedding dress for her. Included on the apparel side is the brands latest venture in retail. Managing what is indisputably Pakistans most aspirational fashion brand, Sana Hashwani and Safinaz Muneer talk about 27 years in the business and what it is that keeps them going from strength to strength.
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